Rating: 4.5
Now, some marketers do not believe in link exchanges.
The object to the idea of two way traffic and do not think that a marketer should ever post a link that takes traffic away from website.
The key word, however, is TWO way. A link exchange also bring traffic to website otherwise ever see and every person who visits website i a potential customer or, at the very least, a possible addition to the bread and butter opt-in list.
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